Steals of the week — October 4, 2026
October 4, 2026
Sunday is deadline day: six of the thirteen sales below end tonight, so they come first. Since Wednesday’s edition, Loft’s 40% off ended on schedule and has already been replaced by something deeper — 55% off your purchase plus an extra 15%. Ann Taylor raised its sale rail from an extra 50% to an extra 60% when you buy two pieces. Chico’s replaced its two-tops offer with 40% off everything, online only, to Tuesday. Lane Bryant opened an extra 50% off clearance that runs a full week. Two things changed underneath us, and we would rather say so. Talbots’ 50% off tops was dated to October 5 in its own terms, but Talbots took it off its banner today and put a midnight flash sale in its place — 40% off everything, markdowns included — so we print what the store is showing now, not what it promised on Wednesday. And ELOQUII retired EQSTOCKUP for a new code. Still out, for the same reasons as last week: Everlane serves us its international storefront in Chilean pesos for a fourth week, and Nordstrom Rack has 6,941 items in clearance with no extra-discount badge on any of them. Everything below was read today on the store’s own page.
Ends Sunday, October 4
55% off + 15%
55% off your purchase plus an extra 15%
Loft’s offer panel lists “55% OFF YOUR PURCHASE”, “EXTRA 15% OFF YOUR PURCHASE” and “FREE SHIPPING (NO MINIMUM)”, each marked “NO CODE NEEDED” and “Ends Sun, October 4”. Exclusions apply
Our take
The deepest store-wide number on this page, and it ends tonight.
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Read the two discounts as stacking — the extra 15% comes off after the 55%, which lands near 62% off the ticket, not 70%. The banner behind it is dated today in Loft’s own campaign code, so this is a fresh event and not last week’s sale with a new coat of paint. Free shipping with no minimum makes it the right place for a single piece.
Extra 60% off 2+
Extra 60% off 2+ sale styles, 50% off one
Ann Taylor’s offer panel lists “EXTRA 60% OFF SALE STYLES”, “30% OFF YOUR PURCHASE (FULL-PRICE)” and “$50 OFF YOUR $200+ PURCHASE”, each marked “NO CODE REQUIRED” and “Ends Monday, October 5, 2:59 AM ET” — Sunday night in practice. The sale tier reads “EXTRA 60% OFF 2+ SALE STYLES, 50% OFF 1 SALE STYLE”
Our take
Up ten points since Wednesday, but only if you buy two: one sale piece still takes the extra 50% we have printed for four editions running.
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The $50 off $200 that started yesterday sounds bigger than it is: on a full-price bag over about $167, the 30% off saves more, so do the arithmetic before you assume the dollar figure wins. Sale styles are final sale, so buy the size you already own.
40% off everything
Flash sale: 40% off everything until midnight
“Flash Sale ‘til MIDNIGHT—40% off ENTIRE purchase!” with “40% off includes markdowns!”. Talbots’ terms read “40% off entire purchase valid now through midnight your time on 10/4/26”, online and by phone. No code: “Discount will appear in shopping bag”. Free shipping, no minimum
Our take
It replaced Wednesday’s offer, and the trade is uneven.
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Everything that was 30% off is now 40%, markdowns included — a clear win. Tops, which were 50%, are now 40%, a loss. If a top is all you want, we cannot promise the old 50% will come back tomorrow for its last day; Talbots did not say. Midnight is your own time zone, which is a generous way to write a deadline.
Extra 40% off
Extra 40% off all sale styles
Extra 40% off all sale styles, taken at the time of purchase with no code — “Offer valid 9/26/26 - 10/4/2026 on sale-priced merchandise only”
Our take
Its last day, unchanged from the date J.Jill printed nine days ago.
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This is the third edition carrying it, and the store’s terms have not moved once, which makes it the steadiest offer we have tracked this autumn. J.Jill sale is not final sale, so it is still the safest place on this page to try a new size.
50% off tops
Doorbuster: all tops 50% off, clothing 40% off
“DOORBUSTER ALL TOPS 50% OFF”, online only, “Valid at lanebryant.com 10/4/2026 (until 11:59 p.m. PT online)”, full-price tops as marked. “CLOTHING & SLEEP 40% OFF”, valid 9/29/2026 – 10/4/2026 in stores and online. Both exclude clearance
Our take
Today only, and better than anything Lane Bryant ran on tops last week: half off every full-price top, online, until 11:59 PM Pacific.
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Everything else in clothing takes the 40% that has run all week and ends tonight too. Neither reaches clearance — for that, see the extra 50% further down, which has a week left.
40% off dresses
Today only: 40% off all dresses
“Today Only: 40% Off All Dresses”, terms reading “Offer valid 10/4/2026”. Alongside it, “25% Off $250+ Purchase”, “No code needed”, “Offer valid 10/1/2026 - 10/4/2026, on qualifying orders”
Our take
Back after we left it out on Wednesday, because this time the store says one thing on every page we opened: 40% off dresses, today, no code.
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That is the clarity last week’s “mystery” sale did not have. The 25% off $250 is the weaker offer and ends tonight with it.
Ends Tuesday, October 6
40% off everything
40% off everything, online only
“40% Off Everything. Excludes Final Sale & Gift Cards. Offer valid 10/04/2026 - 10/06/2026.” Valid at chicos.com and by phone, “excluding U.S. Chico’s Stores, Chico’s Outlets and Chico’s Off The Rack stores”. To the same dates: “Extra 40% Off Sale Styles. Select Styles.”
Our take
A real upgrade on Wednesday’s offer: the 40% no longer needs two tops, it reaches everything full price, and it runs to Tuesday.
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The catch is that it is online only — the same price will not be honoured in a Chico’s store. The extra 40% on sale styles is the one to use on markdowns, and it says “select styles”, so check the price in the bag.
Ends Sunday, October 11
Extra 50% off clearance
Extra 50% off clearance
“CLEARANCE EXTRA 50% OFF”, “Valid in Lane Bryant stores and at lanebryant.com 10/1/2026 - 10/11/2026 (until 11:59 p.m. PT online)”. Excludes final sale, clearance bras and clearance panties
Our take
Ten points shallower than Wednesday’s one-night extra 60%, but with a full week on the clock, which is the version most people can actually use.
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It works in stores too. It is the only dated deadline on this page that reaches next weekend.
No end date published — take your time
30% off + 10%
Friends & Family: 30% off everything plus an extra 10%
“Friends & Family 30% Off* Everything + Extra 10% Off* Your Purchase With Code: EXTRA10”. Separately, “All Sale: Up to 60% Off”. No end date published
Our take
Friends & Family is still running, and it grew a code since Wednesday: EXTRA10 takes another 10% off after the 30%, which works out to about 37% off full price.
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That is the most Athleta’s new-season pieces have moved this year. Read on Athleta’s own banner and not tested in a cart; no end date is printed, and events like this one rarely run longer than a week.
60% off + 10%
Fall Cyber Sale: 60% off plus an extra 10%
“60% Off” with “Free Shipping + Extra 10% Off”, “Code GFCYBER”. Exclusions apply. No end date published
Our take
Unchanged since Wednesday, banner and code both.
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Read the extra as coming off after the 60%, which puts the floor around 64% off, not 70%. We read GFCYBER on Gap Factory’s own banner today and did not test it in a cart.
50% off + 20%
50% off everything plus an extra 20%
“50% Off Everything” and “+ Extra 20% Off”. No code shown on the banner and no end date published
Our take
Still running, word for word.
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Half off, then an extra 20%, is about 60% off the ticket rather than 70%. This is the factory line, so compare it against Banana Republic Factory’s own prices, not the mainline store’s.
Extra 50–60% off
Extra 50% off sale, 60% off 3+, with code EQRSVP
“EXTRA 50% OFF or 60% OFF 3+ SALE* with code: EQRSVP”, alongside “50-60% Off 250+ Fall Steals* - code: EQRSVP”. A separate final-sale section is marked up to 85% off. No end date published
Our take
The code changed again, as it has every week we have watched this store: EQSTOCKUP is gone and EQRSVP replaced it.
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One sale item now takes an extra 50%, five points less than Wednesday; three or more take 60%, five points more. It is still the deepest extra-off code we can find for sizes 14 to 32. Read on ELOQUII’s own site today and not tested in a cart.
Up to 60% off
Sale up to 60% off
Boden’s US sale marks products up to 60% off on the product cards themselves, across 1,608 items. Separately, 10% off new women’s styles with code VQCT. No end date published
Our take
Quietly shrinking: 1,608 items today against 1,665 on Wednesday, which is what a sale without a deadline looks like as sizes sell through.
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The discount is marked on each product rather than promised in a banner, which is the kind we trust most. If your size is still there, nothing about this sale is going to get better by waiting.
Prices and codes verified October 4, 2026; retailers change them without notice. Links tagged "affiliate" may earn us a commission at no cost to you (see our Affiliate Disclosure); the rest earn us nothing.